*Professional Profile*

Creative visionary with a proven track record taking a design from concept to production by thinking “outside the box.” Demonstrated ability to plan and manage projects, solve problems, conveys strategic messages, and present and sell product while working to tight deadliness and budgetary requirements. Excels in interpreting clients ideas by having a thorough understanding of products. User/market trends. Team player attitude, providing creative direction and inspiration to team members.

Areas of expertise:

Illustration  *Presentation skills  *Graphic design  *Pattern design  *Plush design  *Product development  * Concept sketches  *Adobe Photoshop   *Adobe Illustrator  *Plush Design  *Fashion Doll Design  * Power Point   *iMovie *Microsoft Word*

Professional Experience

Hasbro Inc. Pawtucket, RI Girls design

November 2007-2012

Toy development for licensed girl brands i.e. Care Bears and Pound Puppies. WorkedAlongside entertainment properties to create Product that is Marketable based on entertainment and Consumer demographic interest.

* Designed 3D product for Playskool inspired by the latest trends in learning that would appeal to the consumer of today.

* Developed Presentations in Power point in order to sell initial product ideas to upper management.

* Worked to develop strong presentation skills in common occurrence reviews with management on the development of the product that required showcasing new and product lines.

* Worked closely with team engineers and overseas manufacturers to ensure proper development has been directed to team for production

* Created product from sketch stage to final production stage including initial concept sketches,Development art, Conceept board, cost sheets, and back up art in Photoshop, illustrator and iMovie

Mattel Inc. El Segundo, CA Barbie Doll Design  

August 2006-July 2007

* Design 2D product such as totally hair styling head, performance Barbie Styling head, and gymnastic Barbie doll fashions.

* Worked with Asia to develop product into a marketable, well designedAnd cost effective product.

* Worked on fashion trends that included created concept and inspiration boards, market research, consumer research, and fashion design sketching, Illustration and soft goods pattern development.

Freelance illustrator/Graphic artist Los Angeles, CA      

February 2004-August2006

* Designed and illustrated product that appeals to the consumer at a mass market level. Targeting children of3-5 years of age.

* Work included the illustration of room borders, bedroom decor, and graphic wall art stationary art and an entire graphic line looks environment.

* Utilized innovative ideas to create and Produce a variety of unique designs for the tween market, including fashion research to incorporate fashion into bedroom decor.

 Applause LLC, Woodland Hills, CA Toy Designer/Graphic designer

May 2003-June 2004

* Managed complete design to production process for several fashion doll lines ensuringStandards were met by liaising with sales team and licensors. Licenses included Betty Boop,Legally Blonde, National Geographic, Disney, All projects were well executed and within budget.

* Extended target market for product through the development of innovative design concepts that lead to the implementation of recommendations. Researched and reviewed competitor products to ensure designs were consistent with current and future market trends.

* Ensured overseas product development ran smoothly by communicating extensively with Asian factories, resulting in the production of quality designs on all gift related materials.

Jakks Pacific Girls Design

Dec 2001- May 2002

* Preliminary Design sketches and designs for fashion dolls.

* Developed fashion designs, fabrics, and patterns in cost within cost constraints in the market for fashion dolls from sketches.

* Created spec sheets for instructions on developing fashion dolls for production in Asia.

* Package design for licensed girls products such as Disney.